DStv Seminar of Creativity


DStv Seminar

DStv Seminar of Creativity

Hosted annually on the Friday of Loeries® Creative Week™ Durban, the 2016 DStv Seminar will be held on 19 August 2016. Each year we bring you international industry leaders to come share the value that creativity adds to their business, their art, their relationships and to their lives. The DStv Seminar is fantastic opportunity for agencies and marketers and the brand communication industry as a whole to connect with each other and to also hear about the latest trends in brand communication from the Loeries international jury chairmen, as well as other global leaders.

See our 2016 Jury Presidents and speakers below.


Jimmy Smith

Jimmy Smith

Chairman, CEO, CCO
Amusement Park

Many people know how influential advertising greats Lewis Williams, Dan Wieden, John Jay, Jim Riswold, Jon Kamen, David Lubars, Lee Clow, Michael Roth and funk legend, Bootsy Collins have been in the career of Jimmy Smith. However, what many people don’t know is that if it were not for Elizabeth Montgomery, Dick York, David White and Agnes Moorehead – Jimmy might never have considered a career in advertising.  Montgomery, York, White and Moorehead played Samatha Stephens, Darrin Stephens, Larry Tate and Endora, respectively, on the TV show, “Bewitched.”  Darrin was a creative director and Larry was an account executive. Not only did the show introduce Jimmy to advertising, it unintentionally planted the seed of the idea of branded entertainment.

Throughout his career, Jimmy – a 2012 Fast Company magazine Top 100 Most Creative member and One Club board member– has worked his magic in a variety of roles as a copywriter, creative director, author, TV writer, video game creator, film and record producer.  His work has been recognized for its fresh advertising approaches (One Show, Cannes, D&AD, ANDY, Clio, Time magazine), for its TV show originality (Emmy nomination - Gatorade Replay) and for its beauty (Stiftung Buchkunst International Book Art Competition, Copenhagen Museum of Applied Arts - Soul of the Game).  In 2013, Jimmy added TV show talent to his list of accomplishments, as he appeared as a judge on VH1’s reality show, “Model Employee.” And in 2016 - thanks to Harman International - his company’s newly formed record label, Amusement Park Music, debuted its first hit single, “Bigger Than Us,” by Dame D.O.L.L.A. (Different On Levels the Lord Allows) featuring Paul Rey.

But the best is yet to come. On Sunday, July 31, 2016, Mondelēz International and Amusement Park will partner to bring to the global live stage, Heaven Sent.

As you’ll often hear Jimmy say, “Jesus has hooked a brotha up!”

Bridget Jung

Bridget Jung

Digital Creative Director
Marcel Sydney

Bridget Jung is a seasoned Creative Director wit an Art Direction and Design background and over 20 years experience. She’s at her best helping agencies and brands find the right approach to creating integrated advertising that builds brands, sell products and wins awards. The majority of her professional experience as been spent in Europe. Most recently she was Chief Creative Officer at DigitalLBi Paris, which was named Digital Agency of the Year in 2013 and won over 21 international creative awards in the same year.

She regularly writes and speaks about Advertising and Brand Strategy. She is a member of Creative Social and contributing author to the CS Book “Hacker, Maker, Teacher, Thief: Advertising’s Next Generation”. Bridget has judged numerous international award shows including Cannes Lions, New York Festivals (Executive Jury). ACD. The one Show, IAB, Cresta and the Clio Awards.

Her client experience includes: Hermès, Louis Viitton, Lancôme, Nissan, Renault, Dacia, Peugeot, Evian, Hennessy, Pernod Ricard, Las Poste, Wonderbra, Publiclis Groupe, Nestle and Mattel. Since moving back to Sydney, Bridget has started a creative consultancy in Sydney called Jungle with a focus on Sports marketing. At Jungle, the energy goes into work that is inspired by people, enabled by Technology and always driven by creativity.

Laura Jordan-Bambach

Laura Jordan-Bambach

Creative Partner
Mr President

For 20 years, Laura has brought her fresh and experimental approach to digital. Combining tech insights with passionate storytelling, she has won numerous awards for her commercial work and been recognised globally as an innovator and industry leader.

Laura, former president of D&AD, has recently been named one of Britain’s most influential people within the Debrett’s 500 annual list for the second year running, scooped up Individual of the Year at the Dadi Awards 2014 and even been awarded an honorary doctorate for her services to graphic design.  Under her stewardship as Creative Partner, Soho based agency, Mr. President has recently been awarded Creative Agency of the Year by The Drum and the IAB, a fine achievement for an agency just three years old.

Laura is also a co-founder of SheSays, a global volunteer network which works to get more women into the creative industries. Laura lectures around the world extensively and was recently invited to be part of the Facebook Creative Council, a think tank to help steer the future of social. And if that wasn’t enough, Laura is also a trained taxidermist.

 Susan Credle

Susan Credle

Global Chief Creative Officer

The creative brilliance responsible for making the iconic M&M’S “human” and for the legendary Allstate’s “Mayhem” campaign once dreamed of a life outside of a suburban neighborhood in the Carolinas after watching Ridley’s Scott’s “Share the Fantasy” spot for Chanel. Parallels are often drawn between the fictional Peggy Olson from Mad Men and Susan Credle, who started out as an intern at BBDO and moved up the ranks to become EVP, Executive Creative Director. In 2009, she moved to Leo Burnett USA, where she was credited with the shop’s creative resurgence.

As Global Chief Creative Officer at FCB, Susan furthers Carter Murray’s ambition to burnish the agency’s creative product and reputation. Susan is one of the industry’s leading creatives and an important voice representing women. She has received numerous industry accolades, including CAF’s Chicago Ad Woman of the Year in 2013, Advertising Age’s 100 Most Influential Women, Business Insider’s Most Creative Women in Advertising and induction into the AAF’s Hall of Achievement.


Watch the 2015 speaker videos here:

2015 SPEAKERS (Click on a name to view the talk): 

If you missed out on the 2014 Speakers, watch the talks below

2014 SPEAKERS (Click on a name to view the talk):

  • Patrick Baron, Executive Creative Director of McCann Australia & O’ Melbourne
  • PJ Pereira, Chief Creative Officer and Co-Founder of Pereira & O’Dell - San Francisco
  • Rob Newlan, Head of Europe, Middle East and Africa, Facebook Creative Shop
  • Stephen Doyle, Creative Director of Doyle Partners - New York City
  • Yaw Nsarkoh, Managing Director, Unilever - Nigeria
  • John Vlismas, Comedian - South Africa

You can still watch the 2013 Speakers online!

2013 SPEAKERS (Click on a name to view the talk):